{"id":10820,"date":"2022-08-23T06:00:59","date_gmt":"2022-08-23T11:00:59","guid":{"rendered":"https:\/\/www.redthreadbrands.com\/blog\/?p=10820"},"modified":"2023-01-10T13:01:19","modified_gmt":"2023-01-10T18:01:19","slug":"business-networking-tips-its-all-who-you-know","status":"publish","type":"post","link":"https:\/\/www.redthreadbrands.com\/blog\/business-networking-tips-its-all-who-you-know\/","title":{"rendered":"Business Networking Tips: It&#8217;s All Who You Know"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px|||||&#8221; collapsed=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||15px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.redthreadbrands.com\/blog\/wp-content\/uploads\/2022\/08\/8_2022_Networking_BlogHeader.png&#8221; alt=&#8221;Purpose&#8221; title_text=&#8221;8_2022_Networking_BlogHeader&#8221; admin_label=&#8221;full width blog image&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_code admin_label=&#8221;Animation Script&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; height=&#8221;0px&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_module=&#8221;10826&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;]<script defer src=\"https:\/\/redthreadbrands.com\/js\/ScrollMagic.js\"><\/script><!-- [et_pb_line_break_holder] --><script defer src=\"https:\/\/redthreadbrands.com\/js\/TweenMax.min.js\"><\/script><!-- [et_pb_line_break_holder] --><script defer src=\"https:\/\/redthreadbrands.com\/js\/animation.gsap.js\"><\/script>[\/et_pb_code][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||15px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;intro&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>If you\u2019re anything like me, you might see the word \u201cnetworking\u201d and feel the urge to run in the other direction. For us introverts, attending events and talking to people we don\u2019t know seems like a nightmare, but I\u2019ve learned over the course of my professional life that networking can be not only fun, but also extremely beneficial and, frankly, essential. In this blog, we\u2019ll dive into why networking is important and provide you with our best business networking tips for making meaningful professional connections.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;why is networking important&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;32px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Why is networking important?<\/h2>\n<p>Let\u2019s start with what networking is and then dive into why it\u2019s important, shall we?<\/p>\n<p>Business networking is the act of meeting and maintaining positive professional relationships. It is cultivating meaningful relationships with others in your industry or with those who share similar interests to yours. Why is this important? For starters, according to the <a href=\"https:\/\/www.jobvite.com\/wp-content\/uploads\/2020\/05\/FINAL-Jobvite-JobSeekerNation-Report1_5-11.pdf\" target=\"_blank\" rel=\"noopener\">2020 Job Seeker Nation Survey by Jobvite<\/a>, 31% of job seekers find out about available positions through professional connections. And 45% find job listings through friends. Let\u2019s not forget that friends are important connections as well!<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_code admin_label=&#8221;networking js code&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; height=&#8221;0px&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"animation-trigger\" id=\"trigger-networking1\"><\/div>\n<p><!-- [et_pb_line_break_holder] --><script><!-- [et_pb_line_break_holder] -->jQuery(function($) {<!-- [et_pb_line_break_holder] -->  \/\/ init controller<!-- [et_pb_line_break_holder] -->var controllerImage = new ScrollMagic.Controller();<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\/\/ build tween<!-- [et_pb_line_break_holder] -->var tweenImage = new TimelineMax()<!-- [et_pb_line_break_holder] -->.add(TweenMax.staggerFrom('.networking1', 0.1, {scale: 0, transformOrigin:\"50% 100%\"}));<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->var sceneImage = new ScrollMagic.Scene({triggerElement: \"#trigger-networking1\", duration: 200, tweenChanges: true})<!-- [et_pb_line_break_holder] -->      .setTween(tweenImage)<!-- [et_pb_line_break_holder] -->      .addTo(controllerImage);<!-- [et_pb_line_break_holder] -->});<!-- [et_pb_line_break_holder] --><\/script>[\/et_pb_code][et_pb_image src=&#8221;https:\/\/www.redthreadbrands.com\/blog\/wp-content\/uploads\/2022\/08\/networking_image1.png&#8221; alt=&#8221;group of people networking&#8221; title_text=&#8221;networking_image1&#8243; align=&#8221;center&#8221; admin_label=&#8221;why networking is important image&#8221; module_class=&#8221;networking1&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][et_pb_text admin_label=&#8221;31%&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;29px&#8221; header_4_text_color=&#8221;#6D0508&#8243; header_4_font_size=&#8221;29px&#8221; animation_style=&#8221;fade&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h4>31% of job seekers find out about available positions through professional connections<\/h4>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||15px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;intro&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Want more juicy stats? How about this one: 85% of positions are filled through networking. Read that again. <a href=\"https:\/\/review42.com\/resources\/networking-statistics\/#:~:text=85%25%20of%20positions%20are%20filled,through%20connections%20in%20a%20company.https:\/\/review42.com\/resources\/networking-statistics\/\" target=\"_blank\" rel=\"noopener\"><b>85% of positions are filled through networking.<\/b><\/a> So not only are you able to find out about jobs by maintaining positive relationships but hiring managers are able to find out about <i>you<\/i> because of your (and their) positive relationships.<\/p>\n<p>There are other benefits that come from networking aside from career advancement, though. Humans are social creatures. We thrive on human interaction and connection. Ergo (yes, I said \u201cergo\u201d), networking is <a href=\"https:\/\/www.betterup.com\/blog\/networking#:~:text=The%20purpose%20of%20networking%20is,tool%20%E2%80%94%20for%20introverts%2C%20too\" target=\"_blank\" rel=\"noopener\">beneficial to our social well-being<\/a>! And not only do we build important relationships in the process, but we improve our professional confidence as well. Not to mention the fact that through networking, we open ourselves up to other perspectives and ideas that can help us to navigate our lives and careers toward success.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,2_3&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_code disabled_on=&#8221;on|on|off&#8221; admin_label=&#8221;arrow&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"animation-trigger\" id=\"arrow-trigger\"><\/div>\n<p><!-- [et_pb_line_break_holder] --><svg id=\"arrow\" viewBox=\"0 0 225.02 100\"><!-- [et_pb_line_break_holder] -->  <\/p>\n<style><!-- [et_pb_line_break_holder] -->    #arrow {<!-- [et_pb_line_break_holder] -->      width:100%;<!-- [et_pb_line_break_holder] -->      max-width:225px;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->  <\/style>\n<p><!-- [et_pb_line_break_holder] -->  <path d=\"M.88,4.67C23.36,27.13,58.6,36.96,89.38,47.2c37.45,12.47,75.25,24.12,112.81,36.31,4.77,1.55,9.71-4.1,6.77-7.82-11.07-13.97-22.15-27.95-33.22-41.92-2.65,2.36-5.3,4.71-7.95,7.07,18.79,10.58,34.64,24.17,46.65,40.84,1.13-2.47,2.26-4.93,3.39-7.4-20.67,4.17-41.03,9.15-61.16,15.08-7.33,2.16-4.18,12.53,3.21,10.33,20.08-5.96,40.4-11.23,60.96-15.7,3.41-.74,5.39-4.72,3.39-7.4-13.47-18-30.08-32.98-50.57-44.68-4.75-2.71-11.29,2.8-7.95,7.07,10.97,14.03,21.94,28.05,32.91,42.08,2.26-2.61,4.51-5.22,6.77-7.82-34.74-10.58-69.48-21.22-104.07-32.18C68.47,30.65,32.13,21.4,5.29,.75,2.25-1.58-1.81,1.99,.88,4.67H.88Z\" style=\"fill: #ed1d24;\"\/><!-- [et_pb_line_break_holder] --><\/svg>[\/et_pb_code][et_pb_code disabled_on=&#8221;on|on|off&#8221; admin_label=&#8221;arrow js&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; height=&#8221;0px&#8221; custom_margin=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<script><!-- [et_pb_line_break_holder] -->jQuery(function($) {<!-- [et_pb_line_break_holder] -->   \/\/ init controller<!-- [et_pb_line_break_holder] -->var controllerArrow = new ScrollMagic.Controller();<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->\/\/ build tween<!-- [et_pb_line_break_holder] -->var tweenArrow = new TimelineMax()<!-- [et_pb_line_break_holder] -->.add(TweenMax.fromTo('#arrow ', 0.3, {autoalpha:0, x:-70}, {autoalpha:1, x:10}));<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->var sceneArrow = new ScrollMagic.Scene({triggerElement: \"#arrow-trigger\", duration: 100, tweenChanges: true})<!-- [et_pb_line_break_holder] -->      .setTween(tweenArrow)<!-- [et_pb_line_break_holder] -->      .addTo(controllerArrow);<!-- [et_pb_line_break_holder] -->});<!-- [et_pb_line_break_holder] --><\/script>[\/et_pb_code][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_icon font_icon=&#8221;&#x22;||divi||400&#8243; disabled_on=&#8221;off|off|on&#8221; admin_label=&#8221;mobile arrow&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_icon][et_pb_text admin_label=&#8221;it&#8217;s who you know&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;32px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>It\u2019s all who you know<\/h2>\n<p>Ok, as I was thinking about this topic and seeking inspiration, I found this great article from 2018 about how we need to <a href=\"https:\/\/lifehacker.com\/its-time-to-re-think-its-all-who-you-know-1826838837\" target=\"_blank\" rel=\"noopener\">re-think the phrase \u201cIt\u2019s all who you know.\u201d<\/a> I love the author\u2019s perspective that we need to shift our mindset from the \u201cwho\u201d being influential people at the top to them being people of all professional levels that share common interests and goals.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;storytime&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; header_2_font_size_tablet=&#8221;&#8221; header_2_font_size_phone=&#8221;32px&#8221; header_2_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Storytime!<\/h3>\n<p>In the early weeks of 2020, before the pandemic, I was struggling to feel happy at my job. As I mentioned in my previous blog, <a href=\"https:\/\/www.redthreadbrands.com\/blog\/work-life-balance-improves-life-and-increases-productivity\/\" target=\"_blank\" rel=\"noopener\">Work\/Life Balance Improves Life and Increases Productivity<\/a>, I was burnt out, having given too much personal time to my work over many years. One of my best friends, Melanie (who you all know as our brilliant OG account manager), called me to meet her for a drink on a particularly tough day. I nearly backed out because I was feeling down and drained, but she convinced me to go and meet her friend who she\u2019d told all about me. So I went, and that was the night I met our founder and CEO Chris. I had no idea that I was basically walking into a job interview that night, but that drink at our favorite trivia bar turned out to be an incredibly important moment for me. A week or so later, I received a job offer and turned in my resignation from my previous job.<\/p>\n<p>So you see, even friendships can be beneficial for your career moves. Networking doesn\u2019t have to be a scary thing. It\u2019s about showing up, being yourself, cultivating the connections you make, and maintaining the connections you already have\u2013no matter their professional level. Keep reading for tips on how to hone your networking skills.<\/p>\n<p>&nbsp;<\/p>\n<h2>Our top business networking tips<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;3_5,2_5&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;15px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;tip 1&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Tip 1: Join common interest groups<\/h3>\n<p>There\u2019s something out there for everyone. Do some research and join networking groups related to your industry and interests. Social media is a good place to start for online forums, but also look at what\u2019s available in your area where you can connect with people in person. 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_builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;tip 2&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_margin_tablet=&#8221;||35px||false|false&#8221; custom_margin_phone=&#8221;||35px||false|false&#8221; custom_margin_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Tip 2: Attend events whether in-person or virtual<\/h3>\n<p>Don\u2019t shy away from attending events and meeting new people. Sometimes the best way to get over social anxiety is to push through it and find ways of enjoying yourself in the process. I used to be debilitatingly shy. I barely spoke to anyone I didn\u2019t already know well until I went to an out-of-state college where I knew nobody.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; custom_padding_tablet=&#8221;0px||0px||false|false&#8221; custom_padding_phone=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;tip 2 cont&#8230;&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>Living on campus and attending school events really forced me to come out of my shell and helped me to grow. I still have many close friends and contacts from my college years and have been able to build on that network throughout my professional career. Showing up is half the battle, as they say. Imagine if I hadn\u2019t shown up to have that drink with Melanie and Chris!<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;3_5,2_5&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||0px||false|false&#8221; custom_padding_tablet=&#8221;||0px||false|false&#8221; custom_padding_phone=&#8221;||0px||false|false&#8221; custom_css_main_element=&#8221;display:flex;||align-items:center;&#8221; global_colors_info=&#8221;{}&#8221; custom_css_main_element_last_edited=&#8221;on|tablet&#8221; custom_css_main_element_tablet=&#8221;display:block;&#8221; custom_css_main_element_phone=&#8221;display:block;&#8221;][et_pb_column type=&#8221;3_5&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;tip 3&#8243; _builder_version=&#8221;4.18.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Tip 3: Follow up with connections you&nbsp;make<\/h3>\n<p>What do you do once you\u2019ve met some new people? 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custom_margin=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<script><!-- [et_pb_line_break_holder] -->jQuery(function($) {<!-- [et_pb_line_break_holder] -->  function pathPrepare ($el_k) {<!-- [et_pb_line_break_holder] -->    var lineLength_k = $el_k[0].getTotalLength();<!-- [et_pb_line_break_holder] -->    $el_k.css(\"stroke-dasharray\", lineLength_k + 35);<!-- [et_pb_line_break_holder] -->    $el_k.css(\"stroke-dashoffset\", lineLength_k + 37);<!-- [et_pb_line_break_holder] -->}<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->var controller_k = new ScrollMagic.Controller();<!-- [et_pb_line_break_holder] -->    <!-- [et_pb_line_break_holder] -->    var tween_k = new TimelineMax()<!-- [et_pb_line_break_holder] -->    .add(TweenMax.staggerFrom('#thumbZoom', 0.2, {scale: 0, transformOrigin:\"50% 100%\"}));<!-- [et_pb_line_break_holder] -->    <!-- [et_pb_line_break_holder] -->var scene_k = new ScrollMagic.Scene({triggerElement: 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