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rtb capabilities

case studies

Take an in-depth look at solutions we developed to meet specific client needs in these case studies.

digital marketing arrow

digital media strategy

the international facility management association (ifma) offers opportunities for people in the facility management industry to earn three globally-recognized credentials in an online, self-study format. when ifma engaged red thread brands, they had not promoted the credentials digitally, but wanted to increase their online sales while keeping their cost per acquisition to $150. through an updated messaging strategy and building strategic digital marketing campaigns from the ground up, red thread brands was able to help ifma far exceed their goals over the course of three years, resulting in a remarkable 3290% return on ad spend.

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integrated marketing

after a change in ownership, neighbors emergency center was looking to refresh and expand their marketing efforts in the communities surrounding their locations, with the goal of increasing awareness and establishing their centers as an er of choice within the community in order to grow their patient visits. neighbors engaged with red thread for a brand refresh, paid advertising campaigns, organic social media management, and website management. utilizing an integrated marketing strategy with a refreshed visual identity and messaging, we have been able to track measurable results, including an increase in patient volumes.

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integrated marketing
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creative strat

targeted multi-channel digital campaign

The International Facility Management Association (IFMA) has a large, global, and active membership. IFMA wanted to reach Facility Managers affected by the COVID-19 global health crisis by continuing to prove the importance of IFMA memberships and providing information about their industry-leading resources. Making the most of a reduced budget for this initiative, red thread brands worked with IFMA to focus their multichannel campaign with the goals of reaching those most in need of IFMA's services and maintaining existing memberships through renewals.

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testimonial

There are only two ways to influence human behavior: you can manipulate it or you can inspire it.
- Simon Sinek