How do you know a person is the right fit for your company? When you do find the right people, how do you keep them? Our CEO, Chris Adams, sat down with Mary Axelsen in a discussion about talent management to answer these questions and more. This chat is part of a...
Ask anyone, “What creates the foundation of a relationship?” and you’ll likely hear, “Trust.” In order to face and move through inevitable challenges, there needs to be an established level of trust. This is no different when we look at professional relationships. ...
You don’t need a logo. Yep, you heard me correctly. Red Thread’s director of design, who brought you such passionate pronouncements as Marketing for Design is Not Subjective and Your Billboard Advertising Shouldn't Be An Essay is back again to explain that you, in...
In part one of this series, I talked about how Red Thread Brands’ company values - dialogue, solutions, honesty, courage, a fire in the belly, and the joie de vivre - serve our internal relationships within the company. Now I want to share how those same values serve...
Already I suspect I lost readers when they saw the word ‘feeling’ in the title. What do feelings have to do with business? Your bottom line, apparently. Feeling connected at work leads to higher engagement levels. Companies with high engagement levels bring in 2.5x...
Burnout is Real “I don’t wanna!” That’s the voice I hear in my head when I feel burned out. I call it my inner toddler having a temper tantrum. And once I start hearing that voice, things begin to fall apart pretty quickly. I forget things I need to do, snap at my...
A few months ago, we talked about why company values are so important. To summarize: Your customers REALLY care about your company’s corporate values, and this interest has increased tremendously over the past year, as a result of the current pandemic. During times of...
This article is the 4th installment in a series on Purpose for Business. You can start here, but if this is your first visit, you may want to read about:Our Love-Hate Relationship with PurposeWhether Your Customers Care About Your ValuesWhy Purpose Matters in Business...